AM360 Broadcasting Quality Assurance & SEO Review!

Dear Quality Assurance Reviewer: As-Salaam-Alaikum!

[Click here for the CWSC AM360 Host Handbook]

Thank you for serving as a broadcasting Quality Assurance Review (QAR) Team reviewer. Reviews enhance our ability to provide our listener with the best broadcasting experience as we fulfill the AM360 mission and vision. Reviews also allow station management and department leaders to design education and development programs by identifying areas for individual improvement as well as identify and share what could be unique strengths demonstrated on an episode that can benefit the entire AM360 Network.

A review can be triggered for any number of reasons including a regularly scheduled program review; random review; a listener or other complaint generated review; or even an unusually highly rated episode. In any event, your assessment is an important part of executing our overall commitment to continuous improvement. Your review is automatically routed to station management. The station’s Programming Manager will provide results to the reviewed host or co-host as appropriate. A note on SEO (Search Engine Optimization) for podcasting: Every broadcast is eventually a podcast and must there conform to internet wide industry standards during the show creation process. Show Title must use only numbers and letters and not have any special characters except the dash (-). Show Description will reflect the content as submitted by the host and approved by the Programming Manager and all descriptions shall include the day and EST time zone of the show along with the following standard text: Connect at AM360.org and by phone at (701) 719-4197! Share comments at info@cwsc.us. Visit AM360.org’s parent corporation Community Wide Shuraa Conference at cwsc.us, or leave a listener comment at (910) 317-0297.

Show Short Pitch shall be a one liner with specific key words that inform the audience on the content of the show without repeating any information already included in the title or description. Show Tags shall consist of key words that are search terms that cannot be too broad, but are generally associated with the topic so it can be found not by human eyes, but by internet algorithms across the internet during searches. Do not use special characters in the tag section. Avoid repeating the exact same words already used in show creation data entry blocks.

Use regular grammatical sentence case for all show creation blocks. Note never place a period after the title of the show and note a period is never placed after the title of the show in the title block.

Tips for Completing Review. To save time and prevent duplication of effort, you’ll normally be assigned to review different episodes of the same program. Be as objective as possible in your assessment. Use the CWSC Podcast Page to quickly access the most recently recorded episodes or use the search feature for more episodes, unless you receive a broadcast link by email to review a specific episode.

It’s easier to complete the Form if you’re already familiar with its contents before conducting a quality assurance review. Making notes while listening can also help in completing the Form. N/A means an item is not applicable.

If you have questions on completing the Form, contact the QAT Manager. You might be contacted for additional explanation of your assessment.

Thank you for contributing to the mission and vision. Email comments on how to improve the Form or process to info@cwsc.us.

Your Name

Your Telephone

Your Email

Category of Reviewer

Review Type

Program Title

Host Name

Name of Co-Host if applicable

Date of Program Airing (YYYY-MM-DD)

Time of Program Airing (EST)

Episode Theme or Topic

Scheduled duration in hours

Enter http URL or link for the episode

Broadcast began on time.

Engineers name if applicable

Required Disclaimer, Corporate Advertising Call-to-action Played.

Audience call-in number and cue instructions shared at least 4 times.

Station Identification provided at about every 15 minutes.

MCNRD registration encouraged or PSA played at least once.

Program ended on time within the scheduled broadcast period.

Audience advised if program is ending online, but continuing by phone if applicable.

Announcement of next or upcoming AM360 programs.

Proper sign off executed including acknowledging guests, callers and audience.

At least 3 PSAs played each hour including a CWSC Call to action.

Transitions professionally between program topic & PSA.

Date sensitive or high priority PSA played if applicable.

Sufficient time allowed for callers.

Positive engagement with co-host if applicable.

Positive engagement with callers.

Proper introduction of guest(s) with advanced brief bio if applicable.

Asks informed questions of guest.

Allowed sufficient guest response or presentation.

Overall positive engagement with featured guest(s).

Excellent management of long-winded caller if applicable.

Excellent management of an irate caller if applicable

Real-time integration of social media feedback via twitter or facebook

Audience invitation to record an off-air listener comment at (910) 317-0297

Audience invitation to email in a listener comment to info@cwsc.us.

Broadcast was free of back or green room extraneous comments.

Demonstrates mastery of studio engineering suite.

Host background environment suitable for broadcasting.

Episode’s soundtracks clear with excellent volume.

Positive engagement with engineer if applicable.

Host shows excellent research and sufficient knowledge of subject matter.

Broadcast contains over the top commercialism.

Broadcast contains factually wrong or outdated AM360 or CWSC information.

Broadcast contains unauthorized advertising.

Do you believe the episode contains a copyright violation?

Content appropriate for all ages.

Warnings provided if subject matter not suitable for minor audiences.

Applies CWSC and AM360 policy on safe use of communication devices when necessary.

Effective integration of Telethon if applicable.

Actively and effectively participates in the Telethon call to action.

Creative use of friendly competition and Telethon updates.

Demonstrates excellent grasp of current Telethon talking points and status.

Add here any specific comments including exceptional broadcasting management or techniques or unusual incidents, problems, or circumstances or even a newly inspired idea.

Do you recommend immediate editing of any portion of this broadcast episode to prevent repeating an undesirable element via podcast? If so, include in specific comments above, the approximate hour:minute where issue occurs.

Does the episode pass or fail SEO Review?

What is your overall assessment for this broadcast episode.

THIS SECTION FOR USE BY STATION MANAGEMENT

Off-Air Host Performance and Team Support

1. Host uses following tools to promote segment before and/or after the broadcast:
Facebook, Twitter, Youtube, Email, AM360 PSA, Other

Comments:

2. Radio Schedule and National Events Calendar at cwcs.us show accurate programming information.

Comments:

3. Episode online general description clear and well written.

Comments:

4. Episode online specific description displays episode topic or theme, and featured guests.

Comments:

5. Schedule of specific episodes for upcoming shows including topics and/or guests are published/promoted for at least 2 shows in advance.

Comments:

6. Host has provided a headshot for Team Broadcasting Page.

Comments:

7. Host has provided a personal or business landing URL for Team Broadcasting Page.

Comments:

8. Host demonstrates an understanding of and works within the policies of the Host Handbook.

Comments:

9. Host regularly participates in Host Education and Development.

Comments:

10. Host participates in Engineering Classes.

11. Host participates in Programming Manager’s meetings for hosts.

Comments:

12. Host notifies Programming Manager and/or DCL in advance of a planned absence at Programming Manager’s Meeting for all hosts.

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AM360 Broadcasting Quality Assurance & SEO Review!

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AM360 Broadcasting Quality Assurance & SEO Review!

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